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Personal data processing

The chief processor of personal data of the online store is FARM24 OÜ (registry code 11679957) located at Pikk 37b, Ambla, Järva parish, Järva County 73502, Estonia, phone +358 407 726 326 and e-mail This email address is being protected from spambots. You need JavaScript enabled to view it.. The personal data required for making payments are forwarded to the authorized processor Maksekeskus AS.

What personal data is processed

 −name, telephone number and e-mail address;

− delivery address;

− bank account number;

− cost of goods and services and data related to payments (purchase history);

− customer support details.

For what purpose is personal data processed?

Personal data is used to manage customer orders and deliver goods.

Purchase history data (purchase date, goods, quantity, customer data) is used to compile an overview of purchased goods and services and to analyze customer preferences.

The bank account number is used to return payments to the customer.

Personal data such as e-mail, telephone number, customer name are processed to resolve issues related to the provision of goods and services (customer support).

The IP address or other network identifiers of the online store user are processed to provide the online store as an information society service and to compile online usage statistics.

Legal basis

Personal data is processed for the purpose of fulfilling the contract entered into with the customer.

The processing of personal data is carried out in order to fulfill a legal obligation (eg accounting and settlement of consumer disputes).

Recipients to whom personal data is transmitted

The name, telephone number and e-mail address will be forwarded to the transport service provider chosen by the customer. In case the goods are delivered by courier, in addition to the contact details, the customer's address will also be provided.

If the online store is accounted for by the service provider, the personal data will be transferred to the service provider for accounting purposes.

Personal data may be transferred to information technology service providers if it is necessary to ensure the functionality of the online store or data hosting.

Security and data access

Personal data is stored on servers located in the territory of a Member State of the European Union or countries that have joined the European Economic Area. Data may be transferred to countries whose level of data protection has been assessed as adequate by the European Commission and to US companies that are affiliated to the Privacy Shield framework.

The employees of the online store have access to personal data, they can access the personal data in order to resolve technical issues related to the use of the online store and to provide customer support services.

The Online Store implements appropriate physical, organizational and IT security measures to protect personal data from accidental or unlawful destruction, loss, alteration or unauthorized access and disclosure.

The transfer of personal data to the authorized processors of the online store (eg transport service provider and data hosting) takes place on the basis of agreements concluded with the online store and the authorized processors. Authorized processors are obliged to ensure appropriate safeguards for the processing of personal data.

Access and correction of personal data

Personal data can be accessed and corrections made to the online store's user profile. If the purchase has been made without a user account, personal data can be accessed via customer support.

Withdrawal of consent

If the processing of personal data takes place on the basis of the customer's consent, the customer has the right to withdraw the consent by notifying the customer support by e-mail.


When closing the customer account of the online store, personal data will be deleted, unless such data needs to be kept for accounting or for resolving customer disputes.

If the purchase in the online store has been made without a customer account, the purchase history will be stored for three years.

In the event of a dispute over payments and consumer disputes, personal data will be kept until the claim is met or the limitation period expires.

Personal data required for accounting purposes shall be kept for seven years.


To delete personal information, please contact customer support via email. A request for erasure shall be answered within one month at the latest and the period for erasure shall be specified.


A request for the transfer of personal data submitted by e-mail will be answered within a month at the latest. Customer support identifies and notifies you of the personal data that is to be transferred.

Direct marketing notifications

If personal data is processed for direct marketing purposes (profiling), the customer has the right to object at any time to the initial and further processing of his personal data, including profiling related to direct marketing, by notifying customer support by e-mail.

Dispute resolution

Disputes related to the processing of personal data are resolved through customer support (This email address is being protected from spambots. You need JavaScript enabled to view it.). The supervisory authority is the Estonian Data Protection Inspectorate (This email address is being protected from spambots. You need JavaScript enabled to view it.).